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Backward links and the building of, is probably the most important factor in seo or search engine optimisation, especially where Google is concerned. It is the core factor id their ranking algorithm. The more links you get pointing to your site, the higher you rank in the search results. Plan and simple. Optimera have years of experience in building backward links and have developed partnerships and network connections to simplify the process without long drawn put delays as experienced by other so called 'link building' specialists.
Link building is more complex than we make out, it isn't just about quantity. There are some really complex happenings involved. A good link has to come from a website or web page that is highly related to you and your web site. You can fool Google for a short while with links that are not on topic, however, these non relevant links are soon weeded out.
Another factor is how many outgoing links are on the web page your link comes from. Websites that have over 100 outgoing hyperlinks can be construed as 'link-farms' and can actually do more harm than good.
Too make it even more complex is the wording of the text used to transport Internet users through to your site. There was once a time when using the same keyword over and over again as your 'anchor text' would guarantee high ranking for that keyword or phrase. Nowadays, with the GoogleBot being so smart, you HAVE to vary your anchor text, or else you can faced being penalised is search results for that keyword or phrase, or even worse, grey-barred from Google index completely.
Another factor which isn't taken into consideration by other link building specialists is deep linking. This is getting links to point to your more than just your home page. Linking is best spread around all your pages. This is what we are specialists at. Its all to easy, just time consuming getting home or index page links. A good manual directory submission can take of that. The hard point is getting them internal page link popularities built up. Ask us for a quote.
Taking the annoyance out of link building
Optimera do not send out spam emails asking for reciprocal links. We don't like receiving them so we don't do it. Through our network of 'donor' sites and our own network of websites we can run an effective campaign without waiting for responses from emails and without reciprocation quickly and no fuss.
We are not the cheapest, in fact you will probably find that our link building campaigns seem quite expensive compared to the services offered by so called 'specialists' elsewhere. At the end of the day, you get what you pay for and that is not just in the implementation of your campaign, but also in the level of customer service too. Contact us for a no obligation quotation.
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